You’re a creative entrepreneur with a successful, growing business… and your website needs to grow with you! If you’re ready to hire and work with a designer to grow your brand and website, the Plan Your Redesign free email course is the perfect place to start. 

Jumping into a website redesign can be overwhelming and stressful, but it doesn’t have to be. In fact, it can be one of the best investments you could make — but you need to go in with a plan

That’s what Plan Your Redesign is all about. In this free 5-part email course, you’ll learn how to:


Put together a framework for success


Plan your new website content


Get clear on your brand and audience


Build a project timeline


Hire and work with the right designer for you


By the end of the course, you’ll be more than ready to manage a redesign project and work with a designer to propel your brand and business forward.

Meet your instructor: 

Hey there, I’m Kristen. I’ve spent the last ten years working in various communications-related roles, including director-level management of my organization’s communications and messaging, brand identity, and marketing.

That means that I speak from the perspective of a client, not a designer. I have been where you are, and I understand the challenges and frustrations that come with managing a project like redesigning your website when you don’t even know where to start. This course shares the processes I use today to build strong partnerships with designers that result in beautiful websites and brands.

Questions? No problem.


How is this course delivered?

It’s a five day email course. You’ll get a welcome email as soon as you sign up, and the first lesson will land in your inbox the next day. 


I’ve already hired a designer. Should I still take this course?

For sure! Plan Your Redesign will give you the tools you need to build a strong working relationship with your designer so that you’re working in sync with them over the course of the project. It will also walk you through the parts of the website design process that you’ll be responsible for, like content development. 


I’m planning on DIY’ing my site instead of hiring a designer. Is this course for me? 

This course is written specifically for creative entrepreneurs who are planning to hire a designer, so it talks about the website design process from that perspective. While some elements of this course will definitely apply to you (for example, brand strategy and content planning), it’s not a perfect fit because it assumes that you’re preparing to work with someone else on design and web development. 

Ready to jump in? Sign up for the free course now!