FREE LIVE panel | THE BRAND COMMONS
Create a brand experience that sells — even when you’re not in the room
Tuesday, June 23, 2026
4:00 PM ET / 1:00 PM PT
Found. Trusted. Remembered. Beloved.
A strategic, cohesive brand experience has the power to change your business:
The right people find you on their own through a search, a referral, a podcast invite that came to you
Clients land in your inbox or sales calls excited to work with you (and ready to invest!)
Projects run smoothly because clients knew exactly what to expect
Clients came back for more — and send their people your way — without you ever having to ask
the best part:
It gives you the freedom to focus on the work you love and then close your laptop and step away at the end of the day, because the brand is doing the heavy lifting for you.
Join 5 business and marketing experts for a panel discussion on how to build a consistent, memorable brand experience that attracts the right clients and proves your value before you ever say a word.
You’ll learn:
What brand experience really means — and how to build it strategically and practically rather than leaning on vibes
The different stages of your customer’s journey with your brand and how the experience changes at each stage
How strategy, messaging, design, discoverability, and service work together to build a consistent experience that feels like an extension of you and supports your growth
45 minute panel discussion. 45 minute Q&A. Come with your questions ready!
Meet your panellists:
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Alyssa Downey
Brand & Web Designer, Amp’d Designs
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Laura Jawad
SEO Strategist
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Kristin Lawton
Brand Strategist, District Brand Bar
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Nadine Nethery
Customer Experience & Retention Strategist
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Christine Williams
Soulful Business and Leadership Coach
Join us live on Tuesday, June 23 at 4:00pm ET:
About Your Host
Hi! I’m Kristen.
I'm the founder of Cursor & Ink, where I help consultants, creatives, practitioners, and other knowledge-focused service providers build premium brands that showcase their expertise and open doors to better opportunities.
For nearly 20 years, I've worked with executives, leaders, and business owners on their brand and communications — especially when it comes to being recognized as the authority you already are.
Nothing lights me up like helping experts unlock their potential, build their authority, and craft a powerful brand experience that becomes an engine for their growth.
The Brand Commons is my way of bringing together like-minded branding experts and service providers for real conversations and community. I'm glad you're here!
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“The best sounding board”
I can’t recommend Kristen enough. Her feedback and analysis are amazing, and she creates such a safe landing space for your ideas, thoughts, and insecurities.
Caroline Kidd
Copywriter -
“A slam dunk.”
If you are looking for a parter that is going to take the time to understand the nuances of who you are and how you want your business to show up in the world, you could ask for no better partner than Kristen. I have worked with several brand partners, you are by far the best.
Leah Dean
Author, speaker, and business coach -
"Unmatched."
RUN don't walk to work with Kristen!! Not only is she incredible at what she does, but she goes above and beyond for her clients. There is no better person to bring your vision to life, and you couldn't ask for a kinder, more brilliant partner.
Megan Smyth
Sales coach and consultant
