Custom Consulting

Strategy, messaging, and creative direction that
capture your brand’s potential and bring it beautifully to life.

 
 

Brand strategy forms the bridge between your overall business strategy, your product and service delivery, and your marketing activities. 

 
 

It’s about making sure that there’s a clear, strong, and purposeful connection between your high-level vision and goals for your business with the way you show up, connect, and take action in your day-to-day.

 

It’s about creating a consistent, cohesive, and memorable experience across every platform and touchpoint so that you differentiate yourself from the crowd and serve your audience with distinction.

 

And it’s about translating your vision into tangible — and beautiful — results that bring your ambitions to life.

 

If you have a specific project that requires a combination of strategic vision, messaging know-how, and creative execution, I’d love to help.

 

BRAND STRATEGY DEVELOPMENT

MESSAGING & COPYWRITING

CREATIVE DIRECTION

Strategic guidance, input, or oversight for website / design / photography projects

CUSTOMER / AUDIENCE / COMPETITOR RESEARCH

CUSTOMER JOURNEY MAPPING

CONTENT STRATEGY

LAUNCH & REBRAND STRATEGY

NAMING

 
Testimonials
Dondrea Owens, The Creative’s CFO
Dondrea Owens, The Creative’s CFO

Working with you has been such a wonderful experience. It was just what I needed to increase confidence in my writing and get a solid start on content that speaks in my brand's voice and resonates with my ideal client. I'm already putting together a plan for us to work together again soon!!

Brittany Smith, Full Circle Photo Project
Brittany Smith, Full Circle Photo Project

Kristen helped me to really think through defining my brand and coming up with a brand strategy. Based on all of the conclusions she helped me reach we were able to decide on a business name and approach for moving forward. She was great to work with and really helped me to think outside of the box.

Livia Zheng, Optimal Show Experience (OSE)
Livia Zheng, Optimal Show Experience (OSE)

Working with you might be one of the top 3 right decisions we’ve made over the years 😃😃😃 and we are benefiting massively from the new start! BIG BIG THANK YOU!

 

How to get started

Investing in your brand is a big commitment, and I want to make sure that we’re building a project that’s the right fit for you. Here’s the process for getting started: 

1. Contact

Drop me a line with a bit of information about your brand and project. Based on the details you provide, I’ll send you detailed service and pricing information for the option(s) that best meet your budget and timelines. 

2. Chat

We’ll schedule a 30-minute coffee chat to meet in person and discuss your project. I’ll get a clear sense of your goals and answer any questions you have. If we need to customize my recommendations to best fit your needs, we’ll talk about how that could look. 

 

3. Proposal

I’ll put together a custom proposal for you that outlines your project’s outcomes, timelines and scope of work so you know exactly what to expect. We’ll review it together and make sure all the details line up with what you’re needing to achieve out of our project.

4. Kick-OfF

Once you’ve signed off on the proposal, we’ll process your contract and invoice, schedule your kick-off meeting, and we’re off to the races!

Build a brand that makes an impact and

Set your creative business up to soar.

Let's transform your brand into something truly outstanding...
and make those big business dreams happen.